SENATE REPUBLICANS
Social Media Toolkit
The Senate Republican Conference is a leadership office chaired by Senator John Barrasso of Wyoming. The conference focuses on communicating Republican priorities to the American people. One of the ways this is accomplished is through social media toolkits. With the direction of the conference chief and communications director, I develop social media graphics that are distributed throughout the senate republicans and posted to facebook, instagram, and twitter.
Social Media Content
Growth in the 119th Congress
Like most conservative/Republican entities in D.C., the Senate Republican Conference lost a lot of talent to new opportunities in January 2025. Now under the leadership of Senator Tom Cotton (R-AR), I was able to move in to a position of greater ownership in the social creation space. With direction from the policy director and chief on messaging, I took the lead on graphics for our social channels.
These graphics outperformed text-only tweets (16 of our 20 highest performing tweets by engagement and also likes were graphics), showing that an image still is worth a thousand words.
Holiday Graphics
The Senate Republican office sends out holiday/seasonal graphics each month to all the Senate Republican communications staff to provide easy and high-quality content for posting.
Child Care Act
A social media campaign for Senator Katie Britt that educates her followers on a bipartisan proposal.
Tax Day Graphics