Podcast Design

When Kevin Roberts took the helm of The Heritage Foundation as president in 2022, it was clear he need to establish his voice in the conversation of Washington D.C. and beyond. With the direction of consultant and some colleagues in the foundation, a new brand was born. The style leans heavily on Robert’s Texas roots and fresh voice to the movement. This is achieved through hand-lettered logos and gritty textures.

Project included digital podcast art, palm cards for conference packages, YouTube cover art, social media content, mini football swag, mugs, and coasters.