Why does your company need a visual brand identity?
Just like a good outfit can immediately boost your confidence and make a great first impression to the world, your business needs a little face-lift from time to time. You already believe in your company: I’m here to help others see those values. With the right questions, we will find out the best way to tell your visual story.
Strategize.
Let's chat about your company: it's past, present, and future. Taking a look at your target market, as well as your personal tastes, helps cast a vision for your design.
Design.
We will begin with a moodboard. This allows us to analyze our direction before diving into the logo. When this mood, or “style palette” is settled, I begin concept development based on the information I’ve gathered thus far. Using the one-concept approach, you will be given a handful of variations upfront before fine-tuning down to the final package.
COLLATERAL.
The branding identity package includes everything you need to build your own collateral, or, I can create it for you. Let me know if you need letterhead, business cards, posters, or something else.
REVEAL.
Once everything is approved you will be given the final pieces and tools to successfully reveal your new brand design to the world.